Here at TAP we really enjoy looking after and celebrating our clients and their customers, who are producing great food all over the world.

This British Food Fortnight is no different.

On a recent food shop for the family, our team member, Jenni Green, managed to pick up a basket full of goodies that flew the flag for British produce, and in so doing has put together some top tips on what to look for when shopping with food provenance in mind.

As a farmer’s daughter, it has always been important for me to buy British and local wherever I can – I am fortunate that I have a fantastic bakery and butchers’ shop, just a few minutes from my house. But when it comes to fruit and veg, store cupboard essentials and other household items, how easy is it to shop British or find produce with provenance?

What to look for when buying British:

Here in the UK there are several assurance schemes to help you identify that your food is British. The most popular being the Red Tractor brand.

Red Tractor:

Red tractor is a farm assurance scheme which regulates and promotes food quality in the UK. If your product has the Red Tractor logo on it you can be sure that it’s British, and produced to high standards. What’s more you can even trace the product’s provenance from field to fork. Red Tractor assured farmers undergo regular rigorous and independent assessments, to guarantee that everything they do on farm is performed to consistently high standards to ensure you, the consumer get the best food, produced to high standards.

RSPCA Assured:

RSPCA Assured food provides a guarantee that the animals or animal products have been produced to the RSPCA welfare standards as identified by the RSPCA. Being British produce is not actually a criteria for this scheme (so do be aware that some produce under this mark may be from other countries, but they would still be up to the same standards as required by the scheme).

Quality beef and lamb mark

High levels of independent inspection standards make this a great mark to look out for when shopping for your household meat.

Produce of/ produced in labels

If an item in your shopping basket is labelled as “produce of” – that means the produce has come from that country. But be warned – if the product says “produced in” or “processed in” that is no guarantee that the provenance of the product is the same. This sort of labelling is not uncommon in processed meats so always look at the small print – usually on the reverse of the pack.

The Union Jack:

Just like the stars and stripes can be a decoration, so can the Union Jack. So, while the Union Jack is often used to indicate a product is British, always check the small print as sometimes this can be misleading and purely a decorative addition to encourage you to make a purchase!