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Start at the beginning - with content
The toolbox for reaching people has been turned on its head in recent years. Increasingly, there are more and more ways to access an audience; and this, in fact, is the easy part.
The tricky bit is creating and curating content that’s in tune with those in the target sector: content that attracts attention, and then inspires engagement with the message.
Communication comes with a mind-blowing range of options, with the potential to deliver the customers and dialogues that companies desire. But selecting options that best meet objectives can be challenging, especially when budget is a factor. And even then, if the content is weak and the audience uninspired; campaigns are likely to underperform or fail.
Let us advise on the narrative, tools, technologies and channels that best reach your customers; and help you deliver inspiring and valuable communications. Together we will find your advocates, and engage your audience.
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Copywriting
Most people can write, but very few can write copy, especially in a niche field
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Social
Media
Only invest in channels where your audience is hanging out
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PR
Identify, reach and influence the right people whether they blog, broadcast or print
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Graphics &
Photography
Great content conveyed through animation, illustration or motion graphics
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Video &
Audio
We love movement. It can really bring content to life and humanise your message
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Events
Staging an event is one thing, creating the engaging and relevant content is another