The Ad Plain - Media Planning

Wherever you are, we can find you.

Because everyone has a favourite place; whether it is your niche hobby’s weekly bulletin, your local shopping mall, social media or the Sunday newspapers. We research and rule in the new and emerging platforms, but we won’t rule out the traditional ones. Media planning is a fine balance of head, heart and sector experience.

Media Planning

Media planning tools, customer personas and data and lastly gut instinct (not in that order though)

Media
Buying

Real value is not just a fair price. Real value is also a healthy and productive relationship with the media

Digital
Strategy

Online presence not only displays brand creative but also targets your audience through technology

Creative Integration

Understanding platforms and what your colleagues can do with the creative messaging is how great campaigns are made

Ad
Creation

How many times do you see a poorly executed ad sitting in expensive ad space? Our creatives can prevent that

Data Reporting

If you are investing budget, all digital channels should be able to give precise metrics. If not why not?

Case Study - Mexico Tourism Board

Mexico is one of the most interesting destinations in the world. We needed to let the UK know.

Learn More

"TAP have been fantastic integrating with all of our team, even the social media skeptics. Their industry knowledge and understanding of our customers is essential to the success of our content."

Sarah Riley, Agronomic Content Specialist, Bayer

"Working with TAP is like working with a trusted partner. It is very easy due to the involvement they have in projects that goes beyond what is expected."

David Sanchez, Product Manager, ADAMA Iberia

"I was impressed by TAP's thorough approach to the challenge we set them, and their ability to turn our complex needs into a seamless and intuitive digital experience."

Gary Rush, Senior Marketing Manager, Agrii

"Partnering with TAP has helped our team tackle the challenges of the European marketplace and its diversity of geographies and languages. TAP’s expertise, connections and work has strengthened our brand, content and social media efforts. We appreciate its responsive collaborative approach, and its ability to work efficiently within short timelines, limited budgets and across time zones and languages. Plus it connected quickly with our team and are a pleasure to work with."

Colleen Shaw, Global Communications Leader, Nuseed

"The Ad Plain’s digital skills and expertise have helped Interagro in building a social media presence in the agricultural market place. TAP are innovative and creative with their ideas and at the forefront of developing social media strategies. A dynamic and forward thinking team - an absolute joy to work with."

Emma Ralph, Managing Director, Interagro