We are human beings with skill, knowledge, compassion and a love of life.

We are an agency of tech-heads, detail eagles, writers, artists, planners, optimisers and optimists. Individually we are good, but together we are something else. Taking skills to one side for a moment, you know that the most successful agency/client relationships are based on understanding and chemistry. If there is empathy and friendship then there is dedication and trust.

We pride ourselves on being who we are and we are not afraid to champion ideas we truly believe in.




Adrian Bell

Agricultural PR Specialist

Adrian Bell

About Me

I regard myself as that fortunate, lucky person who, by working in the agricultural industry, has found himself a job that is indistinguishable from a hobby.

Agriculture’s a remarkable phenomenon – besides water, food is the most important resource we have on this planet – and I’ve seen first-hand how it works on every continent. Adding to that knowledge has become something of an insatiable quest – and it’s an enormous benefit to me in being able to draw upon it when working with my clients.

My Favourites

Cocktail:
The Negroni. Devised by a clever barman to please a demanding Italian count. it’s magnificent.
Colour:
Purple. More interesting than blue.
Website:
Wikipedia. I find knowledge addictive. It’s very easy to disappear down this rabbit hole.
Ad Campaign:
The Future’s Bright. The Future’s Orange. A superb campaign, expertly planned and skilfully delivered, with a classic strapline that became part of the nation’s collective lexicon.
Film:
By a flux capacitor’s breadth, the Back to the Future trilogy flies into first place. But 80's films are my guilty pleasure; Ferris Bueller’s Day Off and The Breakfast Club get honourable mentions.
Early Job:
Butcher’s boy. Not a job for the squeamish. And it made me always think twice about mince.

Alex Faulkner

Graphic Designer

Alex Faulkner

About Me

I started my creative career as a photographer at age 18, after a few years I decided I wanted to expand my skill range and create more than photographs alone. So I flew off to Melbourne to study design as far away from my comfort zone as I could be. Many long days and sleepless nights later, here we are!

My Favourites

Ad Campaign:
It’s got to be the Honda ad with the Rune Goldberg machine made entirely of car parts.
Past Time:
Anything that gets my adrenaline going and gets me to push myself. Especially if there’s a board involved, count me in. From skate to snow to wake, I can’t get enough of it.
Film:
A classic Disney movie will always put me in a good mood, especially “The emperor’s new groove”
Quote:
“It does not do to dwell on dreams and forget to live” - Dumbledore
Comfort:
A nice warm blanket on a comfy sofa
Car:
Nissan Skyline GT-R Hakosuka

Borja Vega

Digital Communications Coordinator

Borja Vega

About Me

I always wanted to work in marketing and communications and with the internet there are plenty of opportunities that are fascinating and have changed the way that we interact/communicate/buy.

In the last 10 years I’ve worked in startups, International companies, local business, agencies, radio, tv, newspaper and I love how in all of these years I’ve never got bored because there is always a new platform, a new trend.

My Favourites

Ad Campaign:
Because I am from Spain probably you wouldn’t have heard about them but I love the ads from Estrella Damn, La Loteria de Navidad and Campofrio.
Past Time:
I love to get lost, walking or driving, and then push myself to meet somebody new, new place, taste something different...
Icons:
Rolex, Volkswagen Vans, Socrates.
Film:
Willow, definitely.
Country:
Cuba. It is like being in a parallel universe.
First Job
Before the ‘influencer’ appears I worked for Lego and Nintendo playing in Shopping Malls showing to other kids how cool those products were. Interesting job when you are 16.

Cedric Porter

Agricultural Content Specialist

Cedric Porter

About Me

I grew up on a farm and then studied farming, before realising I couldn’t really drive a tractor and didn’t like the cold and the wet. So, I then studied journalism and have been fortunate to write about food and farming around the world for more than 25 years.

My Favourites

Ad Campaign:
It takes a lot to beat ‘Happiness is a Cigar Called Hamlet’ or ‘Heineken Refreshes the Parts Other Beers Cannot Reach.’
Past Time:
Should say bracing country walks, but probably a Netflix Box Set.
Icon:
Anything or anyone - The Tunnock’s Teacake.
Film:
Day of the Jackal (the original certainly not the 90's excuse for a remake).
Country:
I’ve got a soft spot for the Netherlands as we lived there for three years, but always get a buzz from a trip to the USA.
First Job:
Milking cows in New Zealand – my first tax cheque was to the NZ Government.

Duncan Murray-Clarke

Managing Director

Duncan Murray-Clarke

About Me

I knew exactly what I wanted to do when I was leaving school – honestly!  I started working in an advertising agency when I was 18 and haven’t looked back.

30 years later I am still loving what I do. Every year has been completely different, apart from the fact that I am consistently still learning.

My Favourites

Ad Campaign:
There are loads but probably “Whasssup!” by Budweiser. So simple I know but it did go completely viral before viral was truly invented.
Past Time:
Actually growing things to eat in the garden – not great at it but helps me switch off. However far more likely to be running around after the 2 kids.
Icon:
VW Beetle, The Beatles (not related), Albert Einstein (sorry that’s three but I could go on and on…)
Film:
Star Wars episode IV (so that’s the first one…)
Country:
Mexico, for all its complexities, food, friendliness, beauty and character. Mexico is that misunderstood, fun uncle.
Early Job:
Age 13 working at the village farm stacking bails and trying to keep up with the bailer, well before Health & Safety became fashionable.

Emma Craigie

Head of Content & Media

Emma Craigie

About Me

I’ve always worked in media since graduating and today it’s a privilege to work in the colourful world of content and fast-changing area of social media.

We’re on a constant journey of monitoring, evolution and growth so no day is ever the same.

My Favourites

Social Media:
Instagram
Past Time:
Food, family & friends.
Bucket List:
Visit New Delhi, where I was born but left too soon to remember.
Crop:
Oilseed rape or coffee because they’re stunning in flower, a great cup of coffee could swing this one though.
Book:
The Diving Bell and The Butterfly – a remarkable book that will make you stop and think.
Early Job:
Aged 7, asking my neighbours for empty bottles, making them rose petal perfume and selling it back to them!

Hannah Smith

Account Director

Hannah Smith

About Me

My experience is channel neutral, having worked for a number of integrated agencies - mainly focussed on B2B and Internal Comms. There’s nothing I like more than a complex campaign for multiple audiences. I love working in the agricultural industry for its diversity and passionate, committed audience.

My Favourites

Cocktail:
Aperol Spritz. A refreshing drink on a warm summer evening.
Books:
Wolf Hall and How to be a Woman for useful fashion advice and the constant laughs
Film:
True Romance
Early Job:
Dressing up as Raccoon at a holiday camp.
Past Time:
Spending time with my family in our campervan

Jenni Green

Senior Account Executive

Jenni Green

About Me

I grew up on a mixed farm and was never happier than when I was feeding lambs, moving pigs or getting to ride in the tractor! Roll on a few years and I found myself studying at Harper Adams, after which my future in the Agri sector was sealed! It’s fair to say I’m never happier than when I’m visiting farms and helping to promote this amazing industry!

My Favourites

First Job:
Farm labourer at home! Pretty much as soon as I could use a broom and muck fork!
Poem:
Desiderata
Food:
Pan fried pigeon and black pudding salad
Colour:
Cerise pink
Song:
No Tomorrow - Orson
Country:
Canada
Ad Campaign:
The Harvey series (Every home needs a Harvey, Harvey & friends) by Thinkbox - The power of advertising campaign
Film:
Three Men & A Little Lady
Past Time:
Summer - walking the dog, winter - working the dog!
Garden Flower:
Lavender
Book:
The Coot Club by Arthur Ransome
Band:
The Rolling Stones, Oasis, The Wurzels... eclectic taste!
Life Moment:
Being proposed to... the story that goes with it as much as the moment itself!

Julio Romo

Social & Content Strategy

Julio Romo

About Me

I started work in '94 for NGOs, where I quickly learnt how to be creative and make the most of opportunities - thinking laterally to make your own success.

I quickly moved into communications and digital work, a career that I love. Why? Because you have to be able to understand people and be innovative. Being innovative and making the most of opportunities are a given and I work to help clients around the world to use this ethos.

My Favourites

Ad Campaign:
Apple's 1984. In an era where computers were grey and out of reach, and IBM dominated, Apple stood as a disruptive company with a different but ambitious strategy. It was a wow moment.
Past Time:
Travelling. Going somewhere where you haven't been before. Always being curious and asking questions.
Icon:
Sir David Attenborough. His documentaries gave me a lust to learn about the world.
Film:
All The Presidents Men. Great story based on real life about journalists who question and dig deep for answers.
Country:
Not so much a country, but a region, it is Asia. From China, to Malaysia, Singapore and Indonesia. The people are open, friendly and the food is fantastic!
First Job:
I worked in a bar in Spain. Interesting thing is that it wasn't the serving drinks that was important, but the understanding of people, the getting to know the regular customers.

Matty Bevins

Developer

Matty Bevins

About Me

I've spent my whole life around computers and technology, I always enjoyed art and programming and that's why I decided becoming a web developer would be the perfect mix. 7 years in and I still love every minute of it!

My Favourites

Band:
Machine Head
Past Time:
Painting or Airsoft
Colour:
Pink
Film:
Return Of The Jedi or Highlander
Food:
Any curry, the hotter the better!

Michelle Elford

Senior Sales Executive

Michelle Elford

About Me

My career in Sales and Advertising began in the late eighties at Morland’s Brewery selling anything from Old Speckled Hen Ale to the finest Champagne to the many licensed houses in the County of Oxfordshire and beyond. 

I later entered the world of publishing working for the local free press then on to the paid for titles and bespoke magazines County-wide.  I have seen the industry go through many changes with the advances in digital platforms.

My Favourites

Foods:
Pizza, Italian dishes and a nicely done curry.
Drink:
Gin & Tonic; Rhubarb or Raspberry.
Places:
Devon, Somerset & West Dorset/Jurassic Coast.
Book:
Love in the time of Cholera – Gabriel Garcia Marquez
Films:
Darkest Hour - Gary Oldman, A Walk in the Woods - Robert Redford & Nick Nolte and The World’s Fastest Indian - Anthony Hopkins
Documentaries:
My Life as a Turkey – BBC Natural World, a bit of a weird one this, not to be watched over the Christmas holidays!
Fun:
I’m a girl with two wheels of the 125cc variety, which is great fun getting out on the open road - weather permitting of course!

Nikki Harrison

Team Administrator

Nikki Harrison

About Me

On leaving school, I thought a career in Pensions would be exciting. After many years I realised that I needed a more challenging career... so I took a break and had 3 children.

I have since then worked for several different Organisations building up a wealth of knowledge along the way... as they say variety is the spice of life!

My Favourites

Achievement:
Raised 3 Children who all successfully have managed to fly the nest and stand on their own feet which allows me to have time to indulge in my favourite activities such as roaming around the countryside and finding new Country Pubs along the way.
Fear:
Heights!!! Already done a Bungee Jump but decided to do a skydive to finally overcome this … loved it so much want to do another one.. Skydive that is not Bungee Jump … ticked that box and never again!!
Food:
Anything with mushrooms in it…(detest Cherries! )
Place:
It has to be Hong Kong … loved everything about the culture, diversity as well as the Food
Animal:
Alpacas – great fun walking them!
Music:
I have a fairly eclectic choice of music which I listen to. I still tend to veer back to the old 80’s - Echo and the Bunny Men, Teardrop Explodes, OMD, but not adverse to listening to current music too.

Oliver Belt

Account Executive Content

Oliver Belt

About Me

Digital Marketing and Advertising wasn’t always what I planned to do as a career. However, my creative mind led to me studying it at university, and now I have found something I really enjoy and have become very passionate about.

I love the changing face of advertising, and the creative thinking aspect is what I enjoy most.

My Favourites

Ad Campaign:
‘#CatandBudgie’ for Freeview TV - The idea of a cat singing Marvin Gaye is brilliant!
Past Time:
Probably rock climbing, but I also enjoy photography.
Icon:
Favourite icon - Harry Enfield - I just find him so funny!
Film:
Wolf of Wall Street.
Country:
Poland - Food is great, People are friendly, interesting culture!

Peter Bonthrone

Accounts

Peter Bonthrone

About Me

I got my A level in Fine Art and then completed a Foundation Course at Chelsea School of Art in Graphic Art. A Computer Course in London helped me get my first Accounting job. Since then I have worked in many companies and am a Member of the Association of Accounting Technicians (MAAT).

My Favourites

Food:
Pasta, curries and Sunday roast
Country:
New Zealand (well I am 16th Maori and registered with my tribe “The Te Ati Awa”)
Icon:
Smiley Face...I’m a happy kind of guy and it’s nice to see others happy too!
Song:
Favourite Song - Led Zeppelin – Stairway to Heaven (Though when I get there I hope there’s a lift!)
Poem:
IF by Rudyard Kipling
Motorcycle:
Honda CB400 Four
Past Time:
Riding my motorcycle on Charity bike rides – John Radcliffe Hospital Xmas Toy Run etc.

Peter Flemming

Title Visual Media Specialist

Peter Flemming

About Me

I've combined a technical background in agriculture with a passion for creative media. Much of the last 15 years have been spent looking through the lens of a camera or planning ways to visualise client’s concepts or data. My journey through the media industry has lead me to work in a number of sectors but agriculture has always been at my core.

My Favourites

Ad Campaign:
VW’s campaign for the Golf featuring Richard Burton reciting extracts from Dylan Thomas’ Under Milk Wood
Past Time:
Usually entertaining and trying to keep up with my two little daughters. Any spare time is spent on the roads and rivers of Berkshire cycling or kayaking. Also partial to a pint in the local.
Film:
Bronson. “Now hang on to your fillings…”
Music:
Stone Roses, Arcade Fire, Amen Dunes, Public Service Broadcasting
First Job:
A very tough paper round in a hilly Leicestershire village.

Rob Hayman

Creative Director

Rob Hayman

About Me

My background is marketing and advertising graphic design, with 15 years experience above and below the line.

I specialise in branding but can still code up a storm given a good pair of headphones.

Instagram

My Favourites

Fonts:
Helvetica Nue & Salome Fine
Logos:
V&A Museum & Lego
Trainers:
Nike Jordan IV’s
Films:
The Big Labowski & Rope
Walk:
Tryfan Snowdonia
Country:
Canada
Cars:
AC Cobra & McLaren 720S
Books:
Touching The Void & Watership Down
Flowers:
Monkey Face Orchid & Daffodil

Sharon Bristow

Senior Account Executive

Sharon Bristow

About Me

I’ve worked in marketing and advertising since leaving university, with much of my career spent in full-service advertising agencies. I’ve gained experience working in B2B and B2C and in many different sectors too; from healthcare and pharmaceuticals to oil and gas to agriculture. More recently I’ve worked with start-ups and created a charity too. I love the diversity of advertising, love that no two days are the same and love that there’s always opportunity to learn something new.

My Favourites

Social Media:
Instagram
Cocktail:
Mojito
Books:
The Kite Runner
Film:
Roadhouse (Big Patrick Swayze fan!)
Early Job:
Flipping burgers at McDonalds
Past Time:
Singing in The Military Wives Choir or spending time with family and friends.

Shaun Cooper

Head of Insight

Shaun Cooper

About Me

Having worked at a few agencies, TAP is different. Being independent and client driven, the entire team work seamlessly together to create and produce ideas that work quickly in the real world.

Duncan the founder, genuinely cares about the team, our clients and the development of the business. It might be old fashioned, but too often you can lose sight of who matters most and why we love getting out of bed Monday to Friday.

My Favourites

Ad Campaign:
Milk Marketing Accrington Stanley.
Past Time:
Fly Fishing on the River Exe.
Icon:
Union Jack.
Film:
This year? Baby Driver!
Country:
Sicily and Italy. Never disappoints me, especially their gelato.
First Job:
Haymaking for a dairy farm in Devon. I will never forget the farm cream tea we had after each day, not the cuts & bruises!

Virinia Strohm

PR & Social Media Account Executive

Virinia Strohm

About Me

We moved to take on a smallholding and over the years have grown cereals, hay, fruit and vegetables. Last year we produced a particularly good garlic harvest along with first-ever sloes!

My Favourites

Job:
Mum to four.
Film:
Could give you a top 10! One surprising stand out is The Secret Life of Walter Mitty, an inspiration for recent Icelandic road trip.
Past Time:
Horses, long walks, preferably exploring the beautiful Scottish beaches nearby, and learning a new skill, upholstery.
Ad Campaign:
The Cadbury Gorilla for the love of chocolate and the Lloyds Black Horse for the love of horses!
Icon:
Penguin Books
"Partnering with TAP has helped our team tackle the challenges of the European marketplace and its diversity of geographies and languages. TAP’s expertise, connections and work has strengthened our brand, content and social media efforts. We appreciate its responsive collaborative approach, and its ability to work efficiently within short timelines, limited budgets and across time zones and languages. Plus it connected quickly with our team and are a pleasure to work with."

Colleen Shaw - Global Communications Leader, Nuseed

"TAP provide us with a plethora of digital design services. From our website to our client online support system and even our emailers. I have worked with TAP for a number of years as a partner to our business and can't recommend them enough."

Paul Guinane – Director, Soft Egg

"We worked with The Ad Plain for 3 years. During that time they re-launched our in-flight magazine “altitude” and were responsible for generating advertising revenue. Their ad sales targets were based on significant increases in performance and they remained very true to these targets. They also effectively managed to accommodate group marketing requirements through advertising and editorial. We were pleased with the level of service they offered and altitude regularly performed top in our annual passenger research."

Alyna Trotman - Formerly In-flight Director, XL.com

"The Ad Plain team partner with our business in a seamless way delivering the best return from our media budget, ensuring we take full opportunity of new concepts and driving our social media activities in a progressive and most professional way, the relationship and trust we have in The Ad Plain is highly valued."

Geoff Hall - Commercial Lead NW Europe, Monsanto

"We have worked with TAP now for nearly 10 years and during that time have worked on many projects across our brand portfolio - all of which were completed on time, to budget but most of all delivered the creative communication we were looking for. Apart from the formal work the team are truly helpful and a real joy to work with."

Martyn Westbury - International Travel Retail Manager, MARS

"Over the last number of years we have solely used TAP to produce our internal communications literature for Aer Lingus. They produce posters, leaflets, newsletters and brochures on a regular basis for us. As important as the content is, we need our large amount of staff to actually pick them up and read them. TAP's design solutions make them eye catching, professional and clear to understand. They are very flexible to work with and they are always available to us when needed."

Joe Harvey – Formerly Crew Communications Manager, Aer Lingus

"Mexico Tourism Board continues to use TAP for all its creative requirements for UK, Ireland and Scandinavia. We have been delighted with the strong creative concepts which work effectively over a broad spectrum of media. In addition, as well as communicating a strong image of Mexico, the creative works to accurately portray the rich diversity of Mexico's many regions. The whole team are always ready to help and will find a solution for any problem and hit even the tightest deadlines."

Lupita Ayala - Deputy Director, Mexico Tourism Board

"I've worked with plenty of design studios in the past and TAP are just fantastic at handling our creative needs. Particularly brochures, which they write, photograph and design from scratch with no fuss."

Geoff Hutley - Former MD, Zero Group

"TAP was very creative in its execution of our ideas and delivered a quality promotional video we are very proud of."

Steve Smith - Cisco Systems, Key Accounts Manager

"All we had was literally a name. TAP provided an outstanding corporate identity for our growing business. We are very happy with it all and the logo really encapsulates our brand values and positioning"

Louise Smith – Director, Locally Bourn

"I worked with TAP for 3 years and they very much acted as our PR department. Their strategy, dealing with the press and high creative standards were a significant factor in our substantial growth."

Geoff Hutley - Former Managing Director, The Zero Group

"TAP have helped Monsanto through all stages of establishing and building a social media presence for DEKALB, which yielded impressive results in a recent high-profile website launch."

Lucy Kane - Production & Marketing Coordinator, Monsanto

"The Ad Plain's professional, creative and patient approach enabled us to produce a vibrant and accessible report for the conference which will stand the test of time and which is already creating demand for further copies. Thank you to The Ad Plain team for working so effectively with us."

Julian Gairdner - Co-chairman Oxford Farming Conference 2014

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