Publishing is dead.
Long live publishing

A well thought out and beautifully produced magazine has its place in the publishing mix. As do publishing Apps, websites and bespoke digital publishing platforms. Understanding your reader, generating content they want to read and engage with (and not just what you want to say), is the bit publishers can often get wrong.



TAP PPA AWARDS Logo

 

Copywriting

Most people can write but few can write copy that people find interesting

Design

Layout, navigation & signposting in print or online is an artform

Print

Magazines demonstrate huge comittment and effort.  There is no excuse for poor printing

Management

Knowing the production and commercial cycle back to front makes it look easy

Fulfilment

Postage is becoming the largest overhead. Sending to a clean, wastefree database helps save money (and the planet)

Digital

Optimised publication content on demand, because people aren’t prepared to wait

Case Study - Service Dealer Magazine

Service Dealer is the market leading magazine for the groundcare and agricultural machinery trade in the UK.

Learn More

Case Study - Drone Videography Services

Learn More
  • TAP-clientlogos-iffo
  • TAP-clientlogos-cisco
  • TAP-clientlogos-ecospray
  • TAP-clientlogos-gardentrader
  • TAP-clientlogos-jonas
  • TAP-clientlogos-basf
  • TAP-clientlogos-adama2
  • TAP-clientlogos-virginatlantic
  • TAP-clientlogos-farmersfirst
  • TAP-clientlogos-balpa
  • TAP-clientlogos-nuseed
  • TAP-clientlogos-mm
  • TAP-clientlogos-certis
  • TAP-clientlogos-onyx
  • TAP-clientlogos-monsanto
  • TAP-clientlogos-turfpro
  • TAP-clientlogos-dekalb
  • TAP-clientlogos-mars
  • TAP-clientlogos-mexicana
  • TAP-clientlogos-servicedealer
  • TAP-clientlogos-gladstone
  • TAP-clientlogos-ofc
  • TAP-clientlogos-roundup
  • TAP-clientlogos-arelingus
  • TAP-clientlogos-dell
  • TAP-clientlogos-interegro
  • TAP-clientlogos-mexicana
  • TAP-clientlogos-ecospray
  • TAP-clientlogos-farmersfirst
  • TAP-clientlogos-interegro
  • TAP-clientlogos-balpa
  • TAP-clientlogos-onyx
  • TAP-clientlogos-ofc
  • TAP-clientlogos-servicedealer
  • TAP-clientlogos-adama2
  • TAP-clientlogos-gladstone
  • TAP-clientlogos-certis
  • TAP-clientlogos-virginatlantic
  • TAP-clientlogos-arelingus
  • TAP-clientlogos-roundup
  • TAP-clientlogos-iffo
  • TAP-clientlogos-cisco
  • TAP-clientlogos-mars
  • TAP-clientlogos-basf
  • TAP-clientlogos-monsanto
  • TAP-clientlogos-dell
  • TAP-clientlogos-nuseed
  • TAP-clientlogos-mm
  • TAP-clientlogos-turfpro
  • TAP-clientlogos-jonas
  • TAP-clientlogos-gardentrader
  • TAP-clientlogos-dekalb
  • TAP-clientlogos-monsanto
  • TAP-clientlogos-nuseed
  • TAP-clientlogos-onyx
  • TAP-clientlogos-mars
  • TAP-clientlogos-ofc
  • TAP-clientlogos-certis
  • TAP-clientlogos-farmersfirst
  • TAP-clientlogos-virginatlantic
  • TAP-clientlogos-dekalb
  • TAP-clientlogos-basf
  • TAP-clientlogos-balpa
  • TAP-clientlogos-servicedealer
  • TAP-clientlogos-turfpro
  • TAP-clientlogos-adama2
  • TAP-clientlogos-ecospray
  • TAP-clientlogos-mm
  • TAP-clientlogos-interegro
  • TAP-clientlogos-roundup
  • TAP-clientlogos-iffo
  • TAP-clientlogos-dell
  • TAP-clientlogos-gardentrader
  • TAP-clientlogos-jonas
  • TAP-clientlogos-gladstone
  • TAP-clientlogos-arelingus
  • TAP-clientlogos-cisco
  • TAP-clientlogos-mexicana
"Partnering with TAP has helped our team tackle the challenges of the European marketplace and its diversity of geographies and languages. TAP’s expertise, connections and work has strengthened our brand, content and social media efforts. We appreciate its responsive collaborative approach, and its ability to work efficiently within short timelines, limited budgets and across time zones and languages. Plus it connected quickly with our team and are a pleasure to work with."

Colleen Shaw - Global Communications Leader, Nuseed

"The Ad Plain’s digital skills and expertise have helped Interagro in building a social media presence in the agricultural market place. TAP are innovative and creative with their ideas and at the forefront of developing social media strategies. A dynamic and forward thinking team - an absolute joy to work with."

Emma Ralph - Managing Director, Interagro

"Mexico Tourism Board worked with TAP for all its creative requirements for UK, Ireland and Scandinavia. We have been delighted with the strong creative concepts which work effectively over a broad spectrum of media. In addition, as well as communicating a strong image of Mexico, the creative works to accurately portray the rich diversity of Mexico's many regions. The whole team are always ready to help and will find a solution for any problem and hit even the tightest deadlines."

Lupita Ayala - Deputy Director, Mexico Tourism Board

"TAP have helped Monsanto through all stages of establishing and building a social media presence for DEKALB, which yielded impressive results in a recent high-profile website launch."

Lucy Kane - Production & Marketing Coordinator, Monsanto

"The Ad Plain's professional, creative and patient approach enabled us to produce a vibrant and accessible report for the conference which will stand the test of time and which is already creating demand for further copies. Thank you to The Ad Plain team for working so effectively with us."

Julian Gairdner - Co-chairman Oxford Farming Conference

×